TBHF BOARD OF DIRECTORS
CHAIRMAN OF THE BOARD, 2023
EXECUTIVE COMMITTEE
CAPTRUST
Senior Vice President
SAN ANTONIO
John Keeton is a Senior Vice President at CAPTRUST. He assists families and institutions with their investment, income tax, wealth transfer planning, and philanthropic strategies. John specializes in developing and implementing prudent strategies for clients to achieve their lifetime financial goals.
Prior to CAPTRUST, John was with Covenant Multifamily Offices—a multidisciplinary financial advisory firm—where he was a senior financial advisor. Prior to joining Covenant, John was an investment analyst for Texas-based Frost Bank’s Wealth Management Services group. He began his career in the investment industry with SMH Capital as an equity research analyst, focusing on the energy and consumer discretionary sectors.
John is a Chartered Financial Analyst (CFA) and holds a Master of Science in Finance from the University of Houston where he graduated with honors, receiving the top student award in the MS finance program. John received a Bachelor’s of Business Administration in finance from Southwest Texas University in 2003 (now Texas State University), where he graduated summa cum laude.
Community involvement is important to John. He serves as a mentor for the students at the Greehey School of Business at St. Mary’s University, a Financial Planning Advisory Board member for the University of the Incarnate Word, and an Advisory Board member for the University of Houston Finance Program. John is also the co-coordinator for the CFA Institute Research Challenge – Southwest, which is a university level equity research competition consisting of over 25 participating business schools in the southwest region. John was recognized as one of the recipients of the 2016 San Antonio Business Journal’s 40 Under 40 and is a proud member of Leadership San Antonio 42. Outside of work, John enjoys spending time with his wife Kathryn and their four children.