Christine Hollinden


HOLLINDEN | marketers + strategists


Christine Hollinden, CPSM, is the founding principal of Hollinden | marketers + strategists, a strategic consulting firm for expertise-driven professional service firms.

From strategic marketing plans and branding to websites, social media, marketing automation, and everything in between, Hollinden’s marketing services identify market opportunities, develop solid strategies, create scalable processes, build stronger teams, and produce measurable, business impacting results.

Prior to founding Hollinden in 1993, Christine’s career included Director of Marketing for KPMG in Houston, Regional Communications Manager for PWC, and Marketing Coordinator for Grant Thornton. She began her career doing debt and equity financing with Grant Thornton.

Christine is an active member and supporter of several professional organizations, and serves as a regular guest lecturer at Texas A&M University. She is an instructor for the Certified Value Growth Advisor program, teaching the marketing and sales modules.  She is also an instructor for the Certified Exit Planning Advisor designation with the Exit Planning Institute. Additionally, she is a member of the following committees and professional organizations:

  • Advisory Council, McFerrin Center for Entrepreneurship, Texas A&M University
  • Campaign Leadership Committee, University of Houston at Victoria
  • Vice Chargée de Presse, Chaine des Rôtisseurs, Bailliage de Houston
  • Board of Directors, Aggie Angel Network

Christine regularly contributes her expertise to publications such as Accounting Today, Marketer, Houston Business Journal, Houston Chronicle, and many more. She holds a Bachelor of Science in Business Administration from the University of Houston at Victoria and a Master of Business Administration from Texas A&M University. She also holds the Certified Professional Services Marketer designation.